I had never really paid attention to this before, but check out the cream-colored Adam fourth from the right in the second set of pictures in
this thread.
Holy mackerel is that pale.
I have their cream-colored fantasy gag, and the color works great for that---but I'm probably going to opt for a few shades darker for a dildo. I think "cream" is a really accurate color name. But hey, some folks must like it?