I think that the change in the gift cards to only being able to use them on 15% of your purchase is upsetting to all of the EF reviewers. It makes sense seeing how we have all spent time reviewing these products and now we can only use 15% towards our purchases. The prices at EF are not low enough for only a 15% discount to make a lot of the toys a good price. I think at the very least we should be able to use half of our gift cards, generated from points, on the purchase. I hope that Eden can figure out a plan that makes their reviewers happier and can still do well in the marketplace.