Looks complicated at first...but she breaks it down nicely for bloggers:
"For receipt of products for review:
1) Place your disclosures early in your post, above the fold if possible, and before any outbound links, especially if the links are to a page associated with the products.
2) Place it as close to the endorsement of the product as possible.
3) Repeat your disclosure at the end if the post is long or if you continually repeat an endorsement. For good measure, I will likely start placing the disclosure in text near the start and also always repeat it at the end."
As a consumer, I find it VERY helpful to know whether a review is sponsored or not. I wish Eden put the disclosure for reviews at the beginning of the review in addition to putting it at the end.