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ONO Intimate Moisturizing Balm is a paraben free, glycerin free, water-based personal lubricant, which won't stain your bed or clothes and works great for its intended purpose.
If you don't mind the scent of chemically infused aloe vera, the ONO Moisturizing Balm might be for you. It is only slightly less expensive than Lelo's Personal Moisturizer per ounce with the same ingredients. My conclusion is it might be worth having the nicer tube/bottle versus this product in a plastic bottle.
All in all, this lube does what it's supposed to do and performs well for a water-based lubricant. It contains fewer harsh ingredients than comparable products. Its packaging is pretty discreet and the slip is more than sufficient. If ingredients are a high priority for you, this product is worth the money. If not, shop around for other lubes that give more bang (ha!) for your buck.
I still prefer other lubes to this one. I think there are lubes out there better suited to people's needs in a bigger bottle for the same value. It's great for travel, and it really does leave your skin smooth after use. It is nothing special; however, if you simply need a little extra help until your natural lubrication kicks in during sex, then give this a try. You won't need a lot, and you'll probably feel comfortable enough to relax and enjoy the afterglow.