There's a new beautiful face in the GoDaddy hot chick hall of fame. She was unveiled yesterday, during the Super Bowl, as a finale to a teasingly tantalizing series of commercials the company released leading up to the event.

Keeping in line with their sexy, envelope-pushing image, GoDaddy took their cue from a few serial killers, releasing one deliciously curved body part after another, keeping the star's face hidden. They started with her beautiful calves and feet in a pair of open-toed Louboutins, then moved on to her ass in a pair of tight leather shorts. Her boobs in a tight black tank with GoDaddy.Co scrawled across the front was the last photo released before the big game.

"We are going to out-GoDaddy ourselves with this one," GoDaddy's CEO and founder Bob Parsons said before the final unveiling. "Who is she? I can tell you our new GoDaddy Girl is a big name -- she's iconic, she's edgy, she's off the hook funny and as long as I don't talk too much, I think most everyone will be absolutely shocked!"

Who is she? None other than 77-year-old Joan Rivers. Computer enhanced? She says no, but there are reports circulating about GoDaddy using a body double. Surgeon enhanced? Well, we knew that.

We’re just about speechless. But if you didn’t see it, here she is.