Remember Facebook Beacon, which allowed Facebook to show users' off-site purchases without their consent or knowledge? It was a move that earned Facebook an FTC complaint, a class action lawsuit and a $9.5 million donation to an organization that fights for online privacy.

Well, Etsy decided to take a cue from them, and just randomly changed their privacy policy, giving everyone on Etsy access to everyone else's real names, feedback, and buying history. Right down to what dildo you purchased for that special night with your lover the weekend after Valentine's Day, and the homemade t-shirt that says “My mom fucks on the first date. Why do you think I'm here?” that your mother doesn't know you own.

And what's worse? The purchases were showing up on Google! Right beneath your resume on Monster.com, and you campaign site for the local school board.

Though the company claims they notified everyone, quite a few people are saying they didn't. And what about the people who haven't logged in since they signed up? Surely they didn't agree.

Rest assured, public outcry has been enough to make Etsy reconsider their new policy, and they shut it down. In a statement, however, they said, “In the future, we may provide an option to share individual purchases publicly at the time of purchase. This will be completely opt-in and on a purchase-by-purchase basis. We take privacy very seriously. We are deeply sorry for any confusion and will work hard to regain your trust.”