I love the Compare feature! When I'm trying to decide between multiple items - toys, lingerie, beauty products, etc - it really helps me narrow down which one might work best for me. I especially like that it lists the pros and cons from the reviews for each item too.
Like Stormy, I've made them & sent them to my man too - it's an easy way to give him a quick look at the items I'm considering to see which one he might like the best. When I send him the lists by email it's SUPER easy!
I even make comparisons for new members that have a question too - like "which would be the best toy for exploring my g-spot for the first time", or "are there other girthy silicone dildos"? I just make them a comparison and post the link for them.