My real advice is to write reviews that would answer any questions you might have about a product if you were totally just a customer and looking to make a purchase. Don't worry about appealing to the voters since they tend to be community members and not plain old customers. Most of all make writing the review fun...if it's a chore you won't do your best and your personality will be missing from the review.

Keep colloquialisms to a minimum but don't be afraid to toss a y'all in the mix just to keep it readable. Mind grammar rules but don't get too focused on them and PLEASE spell check your work!

Read reviews on products you know nothing about and then judge (for yourself) what points were useful to you and what was superfluous. Remember to use plain speech as well because not everyone knows what the fuck superfluous means anyhow.

Design for yourself a sort of master plan for how you write your reviews to include what YOU feel is important for a customer to know about the product. You can feel free to use your own voice unless you are part of the descriptive review program because in that program we are giving the facts only and reserving personal opinion to the experience section.

Keep your amazing description of the mind blowing orgasm you had to the experience section...in that section feel free to give complete reign to your storytelling ability! Wow us with your exploits, or leave it blank if you are wanting to share less. Put the facts about the toy in the main portion of the review.

The most important question I have as a consumer is does the toy work like it is supposed to and is it worth the cost? Everything else is just window dressing even though it is good information. less