I feel that's part of our "job" as a reviewer to give the most honest opinion you can. I have rated things low because they were just plain trash, didn't work the way they should, very cheaply made, no power, etc. If we are to do honest reviews they should include the good and the bad.

I rate on three scales.
--What my opinion was.
--If it will work for others.
--Alternative uses.

I have no problem with giving something a lower rating if it is justified. However if it was a personal preference but it would work for others--I will adjust my rating to reflect that and if the alternative uses are the focus--my review reflects that and therefore so does my stars.

I'm difficult to please when it comes to toy. If it didn't work for me and it's not the fault of the toy, I'm going to rate it based on quality. If the toy in general seems cheap, doesn't work well, etc. I rate it lower. Just because something doesn't work for me doesn't mean the product isn't good in general.

It just depends, if the toys up to par, works like it should then I rate it higher than something that doesn't work like it should.

For me, it depends on if it's a descriptive review or not. In a descriptive review I'm more objective, but if it's a regular review and I don't like it, I don't have a problem rating it low.

Like a lot of contributors already said, if I didn't like the toy because of a personal preference but it's a good toy overall, I'll still give it a 4 star rating. Like with the Royal Adventure, I found it a little too small for me but it's still a great dildo. When there's a toy that's absolutely terrible I have no problem giving it a terrible rating.

I rate a product low if it is not as described, or just poor quality. I dont rate a product low because it did not work for me or I did not like it. It may not work for us, but still be a good quality toy. And I put that in the review.

Yes, I rate it on many terms.

If a toy didn't work for me but might work for others then I'll give it a low rating because my review will be drowned out by the positive reviews if the toy truly works for most people but just not me.

I don't feel comfortable giving toys extra stars because it *might* work better for someone else or give pity stars because I only review what I know 100% for sure, not ifs or maybes.

But everybody has their own scale and some people are very forgiving.

I don't do free reviews - so before I order something, I'm 90-95% sure we're going to like it. Likewise we don't order cheap poorly made toys.

Occasionally we are disappointed - it's usually not the design or manufacture - it comes down to personal preference. I will explain what I liked, what I didn't and who I think it would work best for. I will still give 3-4 stars. 5 stars are reserved for the toys we love.

In the rare instance where the toy turns out to be poorly made - I will indeed mark it down to 2-3 stars.

I rate mainly on the quality of the item. If its an item I didn't like or it just didn't work for my body I usually drop a star off. If it is cheaply made,has no power and things like that then I take all types of stars off. I am more critical to state how much I HATED something if I purchased it an did a review on it but usually if it is a free assignment I try to give the most honest review on the item while still stating what I didn't like in my experience.

It depends on why I didn't like it. If I didn't like it because it just didn't fit my body but was still a high quality toy that other people would like, I will still rate it high. If it broke or didn't perform as advertised? That gets a low rating from me.

If it's just because I didn't like it, no, not at all. If it can't get me to orgasm (most sex toys should -- barring things like lingerie or accessories, of course), there are serious design flaws, it's unsafe or excessively poorly made for the price...then it'll get 1 or 2 stars. I don't hand out 1 star ratings lightly.

It depends. If I really didn't like a toy and it seemed lackluster then I rate it low. That's only happened to me twice. Another toy I wasn't crazy about I rated higher because I thought other people would like it, but it just didn't work for me.

hmm. well i give my "stars" based on whether i feel the product is as advertised. i try to give my review based on the facts of the product foremost, with a slight bit of my personal opinion.

for example i have given a huge dildo 5 stars. i don't like super long and ultra thick toys, but ... it was purchased for a specific reason, because it was enormous, so it is as designed and advertised.

also i recently gave a massage oil 5 stars even though i accidentally broke the container. the oil was fantastic, i've already bought a replacement and i plan to make future purchases of it. breaking the container was partially my fault - i thought i had removed the entire safety seal, but apparently i was wrong and there was a piece in the nozzle. i included that in my review.

I rate based on over-all. If for some reason something doesn't work for me, but is still a quality item and is just lacking something I may feel is more specific to me, than the toy - I'll say what that was in the review (EG: I need a lot of direct, strong stimulation - toys that don't provide this aren't necessarily bad toys, just not the right choice for me or others like me, but they may be great for others who don't need them)and then rank the toy based on everything as a whole. If it's well built, easy to clean, works as it says it's supposed to, etc...it still gets a good rating, along with honesty about what did or didn't work for me and my needs.

If the product just didn't live up at all to what I felt it should, then it gets a lower rating from me, whether or not it did the trick for me.

Star ratings for me are one of the hardest things to do in a review.

If a toy was perfect, it did it's job, was worth the cost, vibrations the way I love them and all that fun stuff... then darn skippy I'd give it five stars.

But... then it gets hard. If the product claims to be uber strong and powerful but the power I feel is like the whimpy kind you get as a pair of batteries is dying... I am disappointed. Knock off a star.

If the product claims to be one thing and it is not, knock off another to possibly two stars (for example; waterproof, seamless easy to use controls etc..).

Then my favourite... If a product is just not worth the asking price, the packaging is ridiculously huge (esepcially when it claims how "green" and "earth friendly it is") I will take off a few stars here.

But then what do you do if no matter how hard you worked at it, you just can't get off using it? Do you knock off a star because it just doesn't work for you? If it doesn't work with you, is it the products fault or your body? I don't know!!! Confusing!